Privacy Policy

Who We Are

Australian Property Resources Pty Ltd ("Property Resources", "we", "us", "our") operates the website apresources.com.au. This policy explains how we collect, use, and protect your personal information in accordance with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

Information We Collect

We may collect the following personal information when you interact with us:

• Name and contact details (email address, phone number)
• Property and financial information you voluntarily provide during consultations or enquiry forms
• Information about your home ownership status, income, and investment goals
• Technical data such as IP address, browser type, and device information when you visit our website
• Information collected through cookies and tracking technologies (see below)

How We Use Your Information

We use your personal information to:

• Respond to your enquiries and schedule consultations
• Assess your suitability for our property investment services
• Provide personalised property investment strategies and advice
• Send you relevant updates about our services (with your consent)
• Improve our website, services, and marketing efforts
• Comply with legal and regulatory obligations

Advertising and Tracking

We use third-party advertising platforms to reach potential clients. This may include:

• Meta (Facebook/Instagram) Pixel: We use the Meta Pixel to measure the effectiveness of our advertising campaigns, understand how visitors use our website, and deliver relevant ads to people who may be interested in our services.
• Google Analytics: We may use Google Analytics to understand website traffic and usage patterns.

These tools may collect data such as pages visited, time on site, and actions taken. This data is used in aggregate and does not personally identify you to us through these platforms. You can opt out of personalised advertising through your browser settings or the advertising platform's settings.

Cookies

Our website uses cookies — small text files stored on your device — to improve your browsing experience and support our advertising. You can control cookies through your browser settings. Disabling cookies may affect some website functionality.

Sharing Your Information

We do not sell your personal information. We may share your information with:

• Trusted service providers who assist us in operating our business (e.g. CRM platforms, email providers)
• Professional advisors such as mortgage brokers or financial planners, only with your consent and as part of delivering our services
• Regulatory bodies or law enforcement where required by law

Data Security

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, and disclosure. However, no method of electronic storage or transmission is 100% secure, and we cannot guarantee absolute security.

Your Rights

Under the Australian Privacy Principles, you have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate or outdated information
• Opt out of marketing communications at any time
• Make a complaint about how we handle your personal information

To exercise any of these rights, contact us using the details below.

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at:

Australian Property Resources Pty Ltd
Email: admin@apresources.com.au